We get your product on
the lists people buy from.
We’re a PR agency first. We get your product into the best-of lists and gift guides, and we run your affiliate program on Awin, Impact and Linkby so that press can be tracked to sales. Most agencies do one or the other. We do both.
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Pressthat sells
since 2003
Best-of lists. Gift guides. Awards.
The roundups, ones-to-buy lists, gift guides and awards shoppers check right before they buy. A few recent client placements:
Best-oflists
Human Touch
Named in best massage chair and best foot massager roundups, plus seasonal gift guides
Awardwinner
Rationale
Best Serum with SPF at the Oprah Daily Sun O-Wards, plus an NBC holiday gift guide on 11 stations
Giftguides
Giadzy
Best Valentine's Day food gifts, plus holiday and Father's Day gift guides
Toppick
Relax The Back
A pillow from their range picked best overall in Yahoo Health's best pillows for neck pain
How press becomes performance
We place the story
The right editor, the right roundup, the right moment in the buying calendar.
The link is shoppable
Your affiliate program is ready, so the coverage sends readers straight to checkout.
You see the sales
Every placement is tracked through your affiliate program, so you can see what the press earned.
One client’s affiliate program returned ten times our fee in sales in a single month.
Four services, one goal.
Built for consumer product brands: beauty, wellness, food, fashion and home. Traditional PR is still part of what we do; commerce coverage and affiliate are where we focus.
Best-of lists & gift guides
Sustained outreach to commerce editors, pitching your products for the evergreen roundups and seasonal gift guides in your category.
Affiliate program management
End-to-end management on Awin, Impact and Linkby: recruiting publishers, setting commissions and coordinating promotions, with every placement tracked to revenue.
Awards & accolades
Editorial awards are best-of lists with a trophy. We find the ones that fit your category, track the deadlines and write the entries. A recent client win: Best Serum with SPF at the Oprah Daily Sun O-Wards.
Media relations
Features, broadcast, founder profiles and launches. We have placed clients in The New York Times, Forbes, Fortune, Vogue and Bloomberg Businessweek.
Want your product on the list?
Tell us about your brand and what you're launching. We'll tell you where we'd place it.
Book a 20-minute call